Strong Mamas Speaker Series by Baby Dove
VP Partnerships and Experiences at HeyMama
Baby Dove and HeyMama partnered together for a virtual partnership in 2020, where the brands addressed the full spectrum of emotion women experience as mothers.
In Fall 2020 I led my team in the creation of a powerful storytelling virtual event with four influential women of color discussing what it means to be a Strong Mama of Color. As women of color, our generation trauma is a mixed bag - with so many factors from ethnicity, culture, family dynamics, and more, what we carry is heavy and how that translating into motherhood and healing brings us together. We dug into childhood trauma, generational trauma, and how that might impact our experience with postpartum depression or postpartum anxiety.
Knowing this would be a heavy conversation, we enlisted a therapist to help moderate the chat in case anyone felt triggered by the discussion topics.
My concept and planning, along with my team’s excellent execution, led us to create impactful branded events for Baby Dove, facilitating meaningful conversation for a passionate community of mothers.
